In a fundraising appeal sent out this morning, City Councillor At-Large Sam Yoon appears to take a page out of fellow Councillor Michael Flaherty's playbook.

Promoting his proposal encouraging city workers to use ZipCar, the Yoon camp copied Flaherty's "Good. Better" ad campaign.

(It's on the front page of Yoon's website, too.)

It's not the first time Yoon has done it, either. His camp also used the "Good. Better" campaign when promoting Yoon's proposal to get rid of the city's antiquated fire alarm boxes.

In his fundraising appeal this morning, Yoon notes that next week incumbent Thomas Menino will become the longest-serving mayor in Boston's history -- 16 years.

"Our city should be a laboratory of democracy and innovation. But that will never happen unless we have new leadership at City Hall. That is why this campaign is so important. And that is why I'm asking for your help," Yoon wrote.

He added: "I came to politics because I believe in bottom-up change. Over the past few months, I have seen what people who are committed to real, positive change in this city can achieve. Hundreds of volunteers have knocked on thousands of doors, made thousands of phone calls, attended dozens of house parties, and we are just getting started. But I need your help to take it all the way."

UPDATE:Flaherty campaign spokeswoman Natasha Perez gives us this groan-inducing statement: "Imitation is the highest form of Flaherty."